Diving into an industry with no prior knowledge or context of, I decided to pursue this competition for the L.A. Chamber Commerce’s World Trade Week Video Showcase.
As if by destiny or fate, after I made the decision to creat a product for this competition, I contacted Carlos Sol who was kind enough to lend me his time and wisdom, educating me not only in the industry he’s spent over 20 years in but in life lessons as well.
This was a fantastic experience in conducting an interview and producing multiple versions for different platforms.